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Motion GraphicsVape & Lifestyle

Hayati Vapes

7 dynamic product adverts and a high-energy marketing reel illustrating product design.

Overview

Hayati Vapes needed a series of high-energy marketing assets to launch their new product lineup. They required 7 distinct product adverts and a comprehensive marketing reel that highlighted the physical design, texture, and flavor profiles of the vapes.

Discovery

We explored the sensory details of their products: the physical dimensions, flavour profiles, and vapor patterns. We decided the motion graphics should be rapid, dark, and highly kinetic to create a modern lifestyle feel.

Strategy

We built a dark, high-contrast visual style utilizing dynamic particle effects and rapid transition cuts. The marketing reel was choreographed to a fast-paced electronic rhythm, highlighting the build quality and flavor variety of each product.

Creative Direction

High-contrast, kinetic, and sleek. We focused on close-ups of product materials, metallic finishes, and smooth vapor simulations. Sound design emphasized tactile clicks and clean sweeps.

Execution

We engineered 7 separate 15-second product adverts focused on individual flavor signatures, and composited them into a master 60-second marketing reel with custom sound design.

Client

Hayati Brand

Industry

Vape & Lifestyle

Deliverables

  • 7 Product Adverts
  • 1 Marketing Reel
  • Custom Sound Design
  • Dynamic Particles Suite
Exhibition Gallery

Craftsmanship in Detail

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The Outcome

Project Outcome

"The campaign achieved high engagement across social channels, establishing Hayati Vapes as a modern lifestyle brand with a visual style that matches its sleek hardware."

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